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Blog posts 2 hits

Can you tell what is wrong with this interview?

Can you tell what is wrong with this interview?

Blog posts   •   Jul 31, 2018 13:23 +08

In sifting through dozens of media interviews to find candidates for the Hong Bao Media Savvy Awards, we see both good media appearances, and those where there is room for improvement. Like this one.

Liew Mun Leong lands his key points in airport surcharge interview

Liew Mun Leong lands his key points in airport surcharge interview

Blog posts   •   Apr 09, 2018 08:58 +08

No one likes to be told they have to pay more for a product or service. But as Liew Mun Leong demonstrates, sometimes announcing this in advance and explaining the rationale in clear, unambiguous terms is better than beating around the bush apologetically.

Videos 1 hit

Media Savvy: Why  "no comment" just doesn't work in a media interview

Media Savvy: Why "no com...

In this edition of Media Savvy, Mark Laudi reflects on Channel NewsAsia's "On The Record" with Bharati Jagdish, and gives three learning ...

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