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DHL delivers punchy key messages in media savvy package
News • Sep 18, 2018 11:18 +08
DHL Express in Malaysia is not just Aon Hewitt Asia Pacific’s best employer for four consecutive years, their Managing Director Christopher Ong isn't so shabby at media interviews either!
TEDxTalk provides infinite opportunity for John-Son Oei
News • Sep 06, 2018 08:03 +08
John-Son Oei's confidence, good body posture and maintaining eye contact with his audience makes him worthy for the Best Conference Presentation category of the Hong Bao Media Savvy Awards 2018 this week.
The power of stories: Our 3 Hong Bao Media Savvy Award nominees show you how
News • Aug 30, 2018 04:22 +08
In this week's round of nominations for the Hong Bao Media Savvy Awards 2018, we are shortlisting three local business leaders from various backgrounds, who displayed good media savvy in their interviews.
Financial literacy for children is a breeze for media savvy Roslinda Mohd Solihin
News • Aug 16, 2018 13:24 +08
Educating young children on personal financial is difficult for many parents. But in discussing how to do that on Money FM 89.3, Roslinda Mohd Solihin, Head of Adoption Services and Senior Manager of Programmes at APKIM Resources and ACOSS, also showed off her media skills.
Eqhwan Mokhzanee keeps his cool despite being grilled
News • Aug 16, 2018 13:09 +08
Eqhwan Mokhzanee, CEO of AmBank Islamic had a lot to say when he was on The Breakfast Grille, BFM 89.9 with host Melisa Idris. In his broadcast interview, Eqhwan discussed his perspective on Islamic Finance (IF) and what it takes for Malaysia to remain competitive.
Calling senior business leaders who think their English isn't good enough to appear in the media
News • Aug 07, 2018 14:42 +08
One of the objections senior business leaders raise to appearing in the media is that their English is not good enough. But our shortlisted candidate for the Hong Bao Media Savvy Awards 2018 this week disproves this - if not in person, then in the topic of her presentation.
Jerome Tan: How candid should you be in bankruptcy
News • Jul 31, 2018 13:25 +08
It's easy to say authenticity in media interviews is important - until you are a bankrupt. How candid should you be about your negatives. Jerome Tan, Founder of PIP Holdings, shows the way.
Martin Khor: Keep calm and smile during doorstop interviews
News • Jul 16, 2018 05:55 +08
Martin Khor was doorstopped by reporters after meeting Malaysia's Council of Eminent Persons (CEP). But the Director of Penang-based non-profit research and advocacy organisation Third World Network set the pace for other local business leaders in dealing calmly with such high-pressure situations.
Mayank Parekh: Setting standards for HR professionals ...and online interviews
News • Jul 16, 2018 05:55 +08
Mayank Parekh, CEO of Singapore's Institute for Human Resource Professionals (IHRP) explains the importance of building and professionalising the practice of workforce management - and in the process excels at his HRMTV interview.
Mark Laudi on Malaysia's BFM, on the four tangible business reasons why CEOs need to be media savvy
News • Jul 02, 2018 20:14 +08
Mark Laudi, Managing Director of Hong Bao Media and former CNBC Asia anchor, talks about the Hong Bao Media Savvy Awards, and explains in this radio interview how being media savvy can grow your business value.
Evangeline Leong: Effective defense of influencer marketing in radio interview
News • Jul 02, 2018 05:32 +08
Questionable content has given social media influencers a bad rap. But Evangeline Leong, CEO and Founder of Kobe Technologies, launched a candid and convincing defense of this marketing strategy, deserving of a Hong Bao Media Savvy Award nomination.
Michelle Yong unveils her core values in CNA interview
News • Jun 20, 2018 16:57 +08
The Founder of Core Collective and Collision 8 sets a strong example for local business leaders in her television interview.
Karim Raslan shines in election night media appearance
News • Jun 20, 2018 16:40 +08
Karim Raslan explains why he was being so candid on LIVE television, and shares his view on the recent General Election in Malaysia.
Comms Directors: Which of these contradictions sound familiar?
News • Nov 18, 2017 17:37 +08
The theme of the third annual Asia Pacific Communications Summit of "Driving post-digital communications" seemed a tad premature, given the struggle many communications directors have, just to get up to speed on digital. But #APCS17 nailed the contradictions and the ambiguities Communications Directors face every day, which shows why this was, actually, the most appropriate title.
Five things we learned during Mumbrella360 Asia 2017
News • Nov 13, 2017 08:56 +08
Here are five things we learned during Mumbrella 360 Asia 2017, ending yesterday.
How to solve the post-event marketing headache
News • Jul 20, 2017 18:52 +08
Communications Directors stage a variety of events, ranging from press- and analysts' briefings, to conferences and sales kick-offs. But apart from all the time, effort and budget that is spent on such events, the most important aspect is what you do afterwards. We discussed the eight easy things all Communications Directors can, and frankly must do, to capture the value of their events.
6 things that have changed since you were media trained
News • Jun 27, 2017 08:13 +08
The media is changing so much, so rapidly, that training you might have received only recently is quickly out of date.
Comms directors conclude: it can be okay to leverage a crisis for marketing
News • Jun 20, 2017 13:52 +08
"When is it ever okay to leverage a crisis for marketing?" - this is the questions members of the Asia Pacific Association of Communications Directors (APACD) debated at Hong Bao Media's Kuala Lumpur studio for the APACD Coaching Day. By consensus we concluded that it can be okay to do so, but under very specific circumstances.
When is it ever okay to leverage a crisis for marketing?
News • Jun 14, 2017 08:34 +08
We are debating this topic at the next APACD event at our Kuala Lumpur studio, and I hope you can join us there.
Senior Kuala Lumpur-based Communications Specialists wow with impromptu video during APACD Coaching Day
News • Apr 12, 2017 16:23 +08
A small group of Communications Directors produced an impromptu program in our KL studio today, and had their questions answered on producing video in-house.