HBM launches bilingual international media skills for companies on the Chinese mainland

FOR IMMEDIATE RELEASE

SINGAPORE/SHANGHAI, Friday, November 23, 2018 – Hong Bao Media (HBM), a leading provider of media and communications services founded by ex-CNBC anchor Mark Laudi, is pleased to announce the launch of communications training for companies based on the Chinese mainland.

Teaming up with Shanghai media personality Carol Lin, HBM will provide communications coaching and consultancy, including marketing-, internal- and crisis communications, and investor- and media relations.

The aim is to ensure companies investing in Belt Road Initiatives are ready to engage with stakeholders in their host countries.

"Moving to a new country is never easy," said Mark Laudi, founder and CEO of Hong Bao Media, "for senior leadership teams of companies from the Chinese mainland, this means adapting to a new language, a new culture, and a new way of relating to a variety of stakeholders, ranging from the government and communities that host them, to locally-hired staff and the media."

The launch coincided with a live webcast with Carol in Shanghai, covering the video-tization of interviews, including the increasing live-stream demand for industries beyond entertainment, and current & rising major mainland media platforms to pay attention to.

"I am thrilled to be teaming up with Hong Bao Media to bring a unique blend of international experience and local knowledge to our bilingual workshops for companies on the Chinese mainland," said Carol Lin.