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Press releases 2 hits

Hong Bao Media launches "Media Savvy" YouTube series to help executives perform better in media interviews

Hong Bao Media launches "Media Savvy" YouTube series to help executives perform better in media interviews

Press releases   •   Apr 02, 2016 09:45 +08

In HBM's "Media Savvy" YouTube series, ex-CNBC anchor Mark Laudi discusses contemporary media issues and investigates what senior executives and government officials can take away from them for their own media strategies and appearances.

Hong Bao Media (HBM) on MyNewsDesk

Hong Bao Media (HBM) on MyNewsDesk

Press releases   •   Apr 14, 2015 16:29 +08

Blog posts 4 hits

Producing brand enhancing content marketing videos

Producing brand enhancing content marketing videos

Blog posts   •   Aug 16, 2013 12:36 +08

Marketers spend much time and effort building their brand – and then ruin it all with a poorly-executed video. How do you avoid this?

Producing content marketing programs for mobile

Producing content marketing programs for mobile

Blog posts   •   May 30, 2013 10:04 +08

So, you've completed your content marketing video and you are ready to share it with the world. One way to reach your target market is through their mobile device. But this raises three important questions, which I answer in this article.

Act, interact, transact

Act, interact, transact

Blog posts   •   Nov 30, 2012 12:45 +08

Producing a great online video is not enough – how do you get people to see it, and act on it?

Are you sure you want your video to go viral?

Are you sure you want your video to go viral?

Blog posts   •   Aug 31, 2012 12:42 +08

While 'viral' is the current buzzword, seeing a video spreading like wildfire is actually more like, well, a wildfire: out of control. Once it's out there, it's very hard to rein in. Just because you delete an offending clip off YouTube doesn't mean that that's the end of the story (arguably, you could be making things worse). Are you sure you're ready for that?

Events 3 hits

APAC webinar: How to Scale Your Corporate Video Communications  (See how IBM CIO Office does it)

APAC webinar: How to Scale Your Corporate Video Communications (See how IBM CIO Office does it)

Events   •   Mar 19, 2018 13:49 +08

In this webinar you’ll learn about the equipment, the network setup, the security, and the unique platform that powers IBM’s employee communications across the globe, reaching ~350,000 employees in 170 countries. This session will be perfect for anyone in corporate communications or training, and those in IT who are interested in the details that ensure the corporate network is not negatively i...

Mar 27, 13:00 - 15:00 +08

Register for this live webinar at: http://info.ustream.tv/how-to-scale-your-video-corporate-communications-apac.html

Webinar: How to Scale Your Corporate Video Communications  (See how IBM CIO Office does it)

Webinar: How to Scale Your Corporate Video Communications (See how IBM CIO Office does it)

Events   •   Mar 11, 2018 12:57 +08

In this webinar you’ll learn about the equipment, the network setup, the security, and the unique platform that powers IBM’s employee communications across the globe, reaching ~350,000 employees in 170 countries. This session will be perfect for anyone in corporate communications or training, and those in IT who are interested in the details that ensure the corporate network is not negatively i...

Mar 13, 13:00 - 15:00 +08

Register for this live webinar at: http://info.ustream.tv/how-to-scale-your-video-corporate-communications.html

HBM's Mark Laudi to host Asia-Pacific Communications Summit and Awards 2016

HBM's Mark Laudi to host Asia-Pacific Communications Summit and Awards 2016

Events   •   Oct 19, 2016 08:55 +08

HBM's Mark Laudi will be emceeing the Asia-Pacific Communications Summit and Awards 2016 on October 27/28. * A unique international conference for Asia-Pacific PR discussing hyperconnected communications. * Meet 200+ in-house communicators from Asia-Pacific to exchange, learn and network. * Discuss latest trends in PR and recent developments in change, internal or strategic communications.

Oct 27 - Oct 29

Novotel Clarke Quay Singapore 177A River Valley Rd, Singapore 179031

Images 1 hit

HBM's Mark Laudi presented workshop on "Engaging Your Target Audience Through Video Storytelling"

HBM's Mark Laudi presente...

Thanks to everyone for coming last night to the Marketing Institute of Singapore event. We almost had a full house, and I was thrilled ab...

License © All rights reserved
Photographer / Source Dennis Toh
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47.1 KB • 960 x 540 px

Videos 1 hit

Hope, Efficacy, Resilience and Optimism - The four pillars of our Internal Comms course!

Hope, Efficacy, Resilienc...

In addition to the highly demanded media, presentation and pitching skills courses which we offer to blue chip multinational clients, we ...

License © All rights reserved
Size

854 x 480 px

Documents 1 hit

Engaging Your Target Audience Through Video Storytelling

These are the presentation materials from the event last night. Website thumbnails are clickable to take you to that site in your browser.