Blog posts • Mar 20, 2019 08:22 +08
A surprising number of media training participants have asked me why they can't just speak their minds like Donald Trump. They admire his courage to say what he thinks. But while I have some sympathy with the motivation, it does not follow that you should follow Trump's example. Here are six reasons why.
Blog posts • Feb 20, 2019 17:45 +08
The discussion about policing fake news misses one important point. Sure, people shouldn’t publish rubbish and pass it off as news. But news consumers must become better judges of whether stories are truthful.
Blog posts • Feb 14, 2019 09:00 +08
People who are saying LinkedIn Live is late to the video live streaming party are missing the point. The network is designed for business people sharing meaningful, valuable content - and that will apply to live video, too. I cannot overstate the significance of this. Senior business leaders who want to make a success of LinkedIn Live will have to take an entirely different approach.
Blog posts • Feb 13, 2019 08:38 +08
Recently, a group of your staff came to my TV studio for executive presence training and shared a surprising frustration: when they present to you and the senior leadership team, the hardest thing is to get your attention. The message you are sending your staff when you and the SLT don't pay attention is you don't care – and neither should they. Is that the culture you want in your organisation?
Blog posts • Feb 11, 2019 08:50 +08
The Chairman and the CEO of the National Australia Bank have quit in the wake of Australia's top level enquiry into its banks – resulting in an interesting case study in crisis communications
Blog posts • Feb 04, 2019 10:10 +08
A new year with new beginnings, may the rising sun bring you immense peace, prosperity and happiness.
News • Feb 02, 2019 10:56 +08
The Malaysian Youth and Sports Minister's recent appearance on the BBC's HardTalk program was impressive, and while there is always room for improvement it was in many ways exemplary for other local business and political leaders. His interview technique embodies these key learnings.
Blog posts • Nov 30, 2018 08:14 +08
Two companies say something explosive to customers, but we see two different reactions by social media users. In the first story, Kolkata's South City Mall criticises a nursing mother for breastfeeding on its premises – and is pilloried. In the second, DHL criticises the recipient of a parcel for complaining about a late delivery, yet users come to DHL's rescue.
Blog posts • Nov 29, 2018 15:14 +08
It's ten years since marketers took to content marketing in a big way, producing credible, thought-leading video content to engage their current and prospective customers, and to drive sales. Now, another trend is ready for the big time: live video webcasts.
Blog posts • Nov 26, 2018 01:03 +08
No matter how you turn it, Brexit is just a shambles, irrespective of the EU signing off on the separation agreement. Mark Laudi offers candid opinions on this and other news of the day in Jason Dasey's weekly wrap up of the major stories on MONEY FM 89.3.
Press Releases • Nov 23, 2018 14:30 +08
Hong Bao Media is launching its new training facility and TV studio in the Singapore Central Business District, as part of regional growth efforts.
Press Releases • Nov 23, 2018 14:00 +08
Hong Bao Media (HBM), a leading provider of media and communications services founded by ex-CNBC anchor Mark Laudi, is pleased to announce the launch of communications training for companies based on the Chinese mainland.
Press Releases • Nov 23, 2018 11:00 +08
Hong Bao Media has launched "Video Savvy - Express course for marketers producing video", a blended learning course for the Singapore and Malaysian marketing community to help them cut time and cost when producing video content.
Press Releases • Nov 23, 2018 10:00 +08
JUST ANNOUNCED: The winners of the second round of the Hong Bao Media Savvy Awards 2018
Press Releases • Nov 23, 2018 10:00 +08
JUST ANNOUNCED: The winners of the inaugural Hong Bao Media Savvy Awards 2018 in Malaysia
News • Oct 31, 2018 07:33 +08
A multinational technology company in Singapore partners with the government and associations to aid small and medium enterprises (SMEs) to go digital. Gerald Leo, Director, Commercial Partners and Small Medium Enterprise Group, Microsoft Singapore appeared on MONEY FM 89.3 to discuss on what they are doing to support SME through their digital transformation journey.
Blog posts • Oct 27, 2018 18:18 +08
One of the housekeeping items I usually have to mention when hosting conferences and events is to encourage delegates to complete the feedback form. But few delegates do, and it drives some event managers crazy. They offer parking vouchers, entries into a lucky draw, and more, to incentivise delegates to complete the form. So, what else can you do?
Blog posts • Oct 22, 2018 07:23 +08
So, your event is underway, but with each passing hour your audience shrinks. Some delegates leave during the coffee or lunch breaks, others walk out during the plenary sessions or breakouts. This column aims to gather the best ideas to reduce the attrition during your event. What ideas can you contribute?
What Chinese companies could learn from Malaysia’s cancellation of Belt and Road Initiative projects
Blog posts • Oct 22, 2018 07:10 +08
The BRI-related problems in Malaysia are, at their core, communications issues. If the structure and benefits of the Chinese BRI investments had been communicated more effectively, they might have continued to enjoy the support of Malaysians even after the government changed.