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Tag / Media training

HBMSA: CEO with a sense of humour! Japfa's Tan Yong Nang

HBMSA: CEO with a sense of humour! Japfa's Tan Yong Nang

News   •   Oct 09, 2020 08:10 +08

CEO of milk producer Japfa, Tan Yong Nang, uses clever analogies to get his points across, and his quip about baijiu had us in stitches.

Sunny Verghese gets balance between business and humanitarian issues right

Sunny Verghese gets balance between business and humanitarian issues right

News   •   Oct 03, 2020 13:55 +08

Olam International is facing "four big shocks" to its business, but in a CNBC interview CEO Sunny Verghese finds the right balance in also addressing humanitarian issues.

Loh Boon Chye trades difficult questions for credible responses

Loh Boon Chye trades difficult questions for credible responses

News   •   Oct 03, 2020 13:54 +08

The Singapore Exchange has had a string of bad news in recent months, but CEO Loh Boon Chye dealt with them well in his on-camera interview on ChannelNews Asia.

Seah Kian Peng's adept Covid communications check out

Seah Kian Peng's adept Covid communications check out

News   •   Oct 03, 2020 13:53 +08

Consumers fighting over toilet paper has become a defining image of the Covid lockdowns - and NTUC Fairprice CEO Seah Kian Peng reflects expertly on all the craziness in his supermarkets.

Eric Chua nails YouthTech interview with conviction

Eric Chua nails YouthTech interview with conviction

News   •   Oct 03, 2020 13:53 +08

We rarely nominate politicians to these awards, to avoid any allegations of bias. But we can't help but nominate Eric Chua, Parliamentary Secretary of the Ministry of Culture, Community and Youth, who displays excellent presentation skills, not least of which is the conviction with which he speaks.

Ho Kwon Ping's CNBC interview shows how candour creates credibility

Ho Kwon Ping's CNBC interview shows how candour creates credibility

News   •   Oct 03, 2020 12:58 +08

Ho Kwon Ping's CNBC interview shows how candour creates credibility

Six things we learnt from producing Virtual AGMs

Six things we learnt from producing Virtual AGMs

Blog posts   •   Sep 20, 2020 21:18 +08

​SGX-listed companies yet to hold a virtual AGM have a steep learning curve ahead of them. As hybrid AGMs become the norm, here are 6 tips to consider.

APACD joins HBM in Hong Bao Media Savvy Awards 2020

APACD joins HBM in Hong Bao Media Savvy Awards 2020

Press releases   •   Jul 29, 2020 09:42 +08

​Hong Bao Media (HBM) is thrilled to announce that the Asia Pacific Association of Communications Directors (APACD) is supporting the Hong Bao Media Savvy Awards this year.

How will delegates take to STB's pilot hybrid events?

How will delegates take to STB's pilot hybrid events?

Blog posts   •   Jul 24, 2020 17:10 +08

The Singapore Tourism Board’s two planned hybrid business events raise the question: will delegates attend in person, or prefer to take part in a virtual event from home? The upshot of this for communications specialists is to make people feel included, irrespective of where they are joining from. Here are five changes to the ways events will be run in future.

Hong Bao Media launches #SGReadyForBusiness to help Singapore SMEs survive the Covid downturn

Hong Bao Media launches #SGReadyForBusiness to help Singapore SMEs survive the Covid downturn

Press releases   •   Jul 20, 2020 21:17 +08

Hong Bao Media is pleased to launch an influencer-led campaign, hashtag #SGReadyForBusiness, to help Singapore SMEs communicate their unique business value to their target customers, and survive the Covid-related economic downturn. Business owners are invited to use our automated pitch generator at https://www.hongbaomedia.com/sgreadyforbusiness to create a one-minute on-camera script.

2020 Foresight: New threats make crises inevitable

2020 Foresight: New threats make crises inevitable

Blog posts   •   Nov 11, 2019 07:35 +08

Seriously now, how many companies understand the new risks they face, much less how to communicate when crisis strikes? In the 2020s, all companies will be at risk, not just oil and gas, transport, food and pharmaceuticals. Companies which are not naturally exposed have a massive blind spot to these.

2020 Foresight: The rise of Megadata

2020 Foresight: The rise of Megadata

Blog posts   •   Nov 04, 2019 07:35 +08

If the 2010s were the decade of cloud computing and big data, the 2020s will see a torrential downpour. But big data is worth little if you can’t derive business outcomes from it. Therefore, how that data is presented also has to evolve.

2020 Foresight: Climate change will force companies to switch to live webcasts

2020 Foresight: Climate change will force companies to switch to live webcasts

Blog posts   •   Oct 21, 2019 08:56 +08

Climate change is forcing organisations to rethink how they do business. Instead of sending their executives on overseas trips, companies will be “​flight shamed”. But business must go on, so many will turn to live webcasting. But are you ready to get in front of the camera?

"Before I start"... well, you've already started, so just get on with it!

"Before I start"... well, you've already started, so just get on with it!

Blog posts   •   Oct 15, 2019 08:15 +08

Please can we retire "Before I start" from keynote presenters' vocabularies. Fact is, when you say these words, by definition you've already started! Here are some of the most egregious abuses of the phrase. And some replacement options.

2020 Foresight: How to compete with Artificial Intelligence

2020 Foresight: How to compete with Artificial Intelligence

Blog posts   •   Oct 14, 2019 08:54 +08

The 2020s will see more smart machines such as house cleaning robots, self-driving cars and autonomous drones. What are the implications for us mere mortals?

Popular Holdings CEO Chou Cheng Ngok showcases story-telling prowess in CNA interview

Popular Holdings CEO Chou Cheng Ngok showcases story-telling prowess in CNA interview

News   •   Sep 30, 2019 08:35 +08

Our shortlisted candidate for the Hong Bao Media Savvy Awards 2019 this week brought us back to the eighties with an interview with Popular Holding’s CEO Chou Cheng Ngok, discussing how he started the book store chain, and the challenges he faced over the years.

HBM launches CliftonStrengths-powered coaching to help senior executives overcome fear of public speaking

HBM launches CliftonStrengths-powered coaching to help senior executives overcome fear of public speaking

Press releases   •   Sep 23, 2019 11:20 +08

By applying CliftonStrengths coaching techniques, our Gallup-certified Principal Coach and HBM Managing Director Mark Laudi is able to help even the most introverted executive tap into their natural talents and get comfortable in front of live audiences or on camera.

Media Savvy: Be careful with on-camera stunts like that of the Malaysian Sports Minister

Media Savvy: Be careful with on-camera stunts like that of the Malaysian Sports Minister

News   •   Feb 02, 2019 10:56 +08

The Malaysian Youth and Sports Minister's recent appearance on the BBC's HardTalk program was impressive, and while there is always room for improvement it was in many ways exemplary for other local business and political leaders. His interview technique embodies these key learnings.

Two corporate social media disasters this week – but two vastly different reactions

Two corporate social media disasters this week – but two vastly different reactions

Blog posts   •   Nov 30, 2018 08:14 +08

Two companies say something explosive to customers, but we see two different reactions by social media users. In the first story, Kolkata's South City Mall criticises a nursing mother for breastfeeding on its premises – and is pilloried. In the second, DHL criticises the recipient of a parcel for complaining about a late delivery, yet users come to DHL's rescue.

The next big trend in content marketing: Going live

The next big trend in content marketing: Going live

Blog posts   •   Nov 29, 2018 15:14 +08

It's ten years since marketers took to content marketing in a big way, producing credible, thought-leading video content to engage their current and prospective customers, and to drive sales. Now, another trend is ready for the big time: live video webcasts.