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How to overcome three problems unique to hybrid events
Blog posts • Feb 24, 2021 08:00 +08
Hybrid events are not just a matter of throwing together all the aspects of physical and virtual events into one. As a presenter, here are three critical learnings you must get your head around.
How to apply the principles of TV news presentation to make video conferences engaging and productive
Blog posts • Jan 10, 2021 14:12 +08
It’s time to get serious about how you appear in video conferences and live webcasts. They’re here to stay, even after COVID-related lockdowns end – yet I’m still hearing them described as boring, disengaged, ineffective and waste of time. Phrases like “screen fatigue”, “technical difficulties” and “you’re on mute” have entered our global consciousness. So, we've done something about it.
How useful is PowerPoint's automated Presenter Coach?
Blog posts • Jan 09, 2021 22:06 +08
We road-tested PowerPoint's automated Presenter Coach - here are our findings.
Tom Chng brings out the human face of watches in online interview
News • Dec 01, 2020 07:50 +08
Think about watch collectors and you might imagine technical discussions about watch faces, dials, or movements. But Tom Chng of the Singapore Watch Club goes into the stories of each watch, making us nominate him for the Hong Bao Media Savvy Awards 2020.
Dr Lau Cher Han breaks through the complexity of data in BFM interview
News • Dec 01, 2020 07:50 +08
Data has been described as the new oil, yet in trying to explain it on camera you run the risk of either boring or confusing your audience. Thankfully viewers can turn to Dr Lau Cher Han, who uses analogies to break down the complexity so well that we are nominating him for the Hong Bao Media Savvy Awards 2020.
Ema Shazneen's interview style is as authentic as her Kelantanese dishes
News • Dec 01, 2020 07:50 +08
Ema Shazneen is not just a businesswoman who sells authentic Kelantanese food from home. Her authentic interview style on BFM took us on a journey to meet women entrepreneurs typical of the state worthy of a nomination for the Hong Bao Media Savvy Awards 2020.
Bryan Chin puts best foot forward in sneaker preview
News • Dec 01, 2020 07:50 +08
Bryan Chin is so relaxed on camera you would think you are speaking to a friend instead of an interviewee. This is why we have nominated him for the Hong Bao Media Savvy Awards 2020. Some business leaders could follow in his footsteps. Okay, maybe not barefoot, but at least not so straight-laced.
Dr Bernard Cheong delivers stories like clockwork in timeless interview
News • Dec 01, 2020 07:50 +08
Dr Bernard Cheong has an obsession: he collects watches. But for us who obsess about interview techniques, it was his appearance on CNA which had us spellbound, which is why we have nominated him for the Hong Bao Media Savvy Awards 2020.
Miya Toh practices what she preaches in Zoom interview about Zoom interviews
News • Dec 01, 2020 07:50 +08
Miya Toh shares in a radio interview how to have successful Zoom discussions when you are working from home. She shows how confidence and giving clear answers can make an interview come alive, which is why we have nominated her for the Hong Bao Media Savvy Awards 2020.
Keon Chee makes a sensitive subject less daunting in radio interview
News • Dec 01, 2020 07:50 +08
Planning for your death is an uncomfortable issue for most, and Keon Chee, founder of Legasy Planners, has the unenviable task of broaching the morbid subject and explaining estate planning on CNA938.
Damian Lee of Sunnyhills is exemplary for smooth storytelling
News • Dec 01, 2020 07:50 +08
Damian Lee of Sunnyhills impressed us with the calm and effortless way he tells his stories during an interview with The Royal Singapore. We like that his stories are interesting and humorous, but they are also on point with his brand’s message.
Sunshine Kingdom CEO gives colourful interview in a meaningfully bright shirt
News • Dec 01, 2020 07:50 +08
Wearing a bright shirt on camera is not usually a good idea - unless you're CEO of Sunshine Kingdom, and it's done with purpose. Aesos Lai looked the part in a T-shirt with the image of a durian, as he talks about his Malaysian brand of durian products in a media interview. Even more importantly, he uses good interview techniques, as we discuss in this story.
HBMSA: CEO with a sense of humour! Japfa's Tan Yong Nang
News • Oct 09, 2020 08:10 +08
CEO of milk producer Japfa, Tan Yong Nang, uses clever analogies to get his points across, and his quip about baijiu had us in stitches.
APACD joins HBM in Hong Bao Media Savvy Awards 2020
Press releases • Jul 29, 2020 09:42 +08
Hong Bao Media (HBM) is thrilled to announce that the Asia Pacific Association of Communications Directors (APACD) is supporting the Hong Bao Media Savvy Awards this year.
How will delegates take to STB's pilot hybrid events?
Blog posts • Jul 24, 2020 17:10 +08
The Singapore Tourism Board’s two planned hybrid business events raise the question: will delegates attend in person, or prefer to take part in a virtual event from home? The upshot of this for communications specialists is to make people feel included, irrespective of where they are joining from. Here are five changes to the ways events will be run in future.
Hong Bao Media launches #SGReadyForBusiness to help Singapore SMEs survive the Covid downturn
Press releases • Jul 20, 2020 21:17 +08
Hong Bao Media is pleased to launch an influencer-led campaign, hashtag #SGReadyForBusiness, to help Singapore SMEs communicate their unique business value to their target customers, and survive the Covid-related economic downturn. Business owners are invited to use our automated pitch generator at https://www.hongbaomedia.com/sgreadyforbusiness to create a one-minute on-camera script.
2020 Foresight: New threats make crises inevitable
Blog posts • Nov 11, 2019 07:35 +08
Seriously now, how many companies understand the new risks they face, much less how to communicate when crisis strikes? In the 2020s, all companies will be at risk, not just oil and gas, transport, food and pharmaceuticals. Companies which are not naturally exposed have a massive blind spot to these.
2020 Foresight: The rise of Megadata
Blog posts • Nov 04, 2019 07:35 +08
If the 2010s were the decade of cloud computing and big data, the 2020s will see a torrential downpour. But big data is worth little if you can’t derive business outcomes from it. Therefore, how that data is presented also has to evolve.
2020 Foresight: Can you prove your CEO didn’t say this?
Blog posts • Oct 28, 2019 08:58 +08
Read the headline again. Isn’t it crazy that in the 2020s your corporate communications team is going to have to grapple with such strange media enquiries. The apps to create such videos are already available. Worse, you are going to field calls from pranksters extorting ransoms in exchange for not releasing such videos.
2020 Foresight: Climate change will force companies to switch to live webcasts
Blog posts • Oct 21, 2019 08:56 +08
Climate change is forcing organisations to rethink how they do business. Instead of sending their executives on overseas trips, companies will be “flight shamed”. But business must go on, so many will turn to live webcasting. But are you ready to get in front of the camera?