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How will delegates take to STB's pilot hybrid events?

How will delegates take to STB's pilot hybrid events?

Blog posts   •   Jul 24, 2020 17:10 +08

The Singapore Tourism Board’s two planned hybrid business events raise the question: will delegates attend in person, or prefer to take part in a virtual event from home? The upshot of this for communications specialists is to make people feel included, irrespective of where they are joining from. Here are five changes to the ways events will be run in future.

2020 Foresight: New threats make crises inevitable

2020 Foresight: New threats make crises inevitable

Blog posts   •   Nov 11, 2019 07:35 +08

Seriously now, how many companies understand the new risks they face, much less how to communicate when crisis strikes? In the 2020s, all companies will be at risk, not just oil and gas, transport, food and pharmaceuticals. Companies which are not naturally exposed have a massive blind spot to these.

2020 Foresight: The rise of Megadata

2020 Foresight: The rise of Megadata

Blog posts   •   Nov 04, 2019 07:35 +08

If the 2010s were the decade of cloud computing and big data, the 2020s will see a torrential downpour. But big data is worth little if you can’t derive business outcomes from it. Therefore, how that data is presented also has to evolve.

2020 Foresight: Can you prove your CEO didn’t say this?

2020 Foresight: Can you prove your CEO didn’t say this?

Blog posts   •   Oct 28, 2019 08:58 +08

Read the headline again. Isn’t it crazy that in the 2020s your corporate communications team is going to have to grapple with such strange media enquiries. The apps to create such videos ​are already available. Worse, you are going to field calls from pranksters extorting ransoms in exchange for not releasing such videos.

2020 Foresight: Climate change will force companies to switch to live webcasts

2020 Foresight: Climate change will force companies to switch to live webcasts

Blog posts   •   Oct 21, 2019 08:56 +08

Climate change is forcing organisations to rethink how they do business. Instead of sending their executives on overseas trips, companies will be “​flight shamed”. But business must go on, so many will turn to live webcasting. But are you ready to get in front of the camera?

2020 Foresight: How to compete with Artificial Intelligence

2020 Foresight: How to compete with Artificial Intelligence

Blog posts   •   Oct 14, 2019 08:54 +08

The 2020s will see more smart machines such as house cleaning robots, self-driving cars and autonomous drones. What are the implications for us mere mortals?

Why people have accents, and how to lose them

Why people have accents, and how to lose them

Blog posts   •   Jul 08, 2019 09:00 +08

In a business setting, accents can hinder your message being understood and lead to ambiguity and misinterpretation. So, why do people speak with accents, and what can they do to lose them? HBM's Mark Laudi discuss the secret of clear communication with Saveria.

The next big trend in content marketing: Going live

The next big trend in content marketing: Going live

Blog posts   •   Nov 29, 2018 15:14 +08

It's ten years since marketers took to content marketing in a big way, producing credible, thought-leading video content to engage their current and prospective customers, and to drive sales. Now, another trend is ready for the big time: live video webcasts.

Why Jimmy Kimmel cut Kanye West off when asking about Donald Trump

Why Jimmy Kimmel cut Kanye West off when asking about Donald Trump

Blog posts   •   Aug 12, 2018 16:36 +08

The discussion over Kanye West's pregnant pause, when Jimmy Kimmel asked him about Donald Trump, is missing some important nuances. Worse, any camera-shy Asian business leader who watches West getting cut off will wonder whether they can still take time to think before answering questions, or if they should take part in live TV interviews at all.

Can you tell what is wrong with this interview?

Can you tell what is wrong with this interview?

Blog posts   •   Jul 31, 2018 13:23 +08

In sifting through dozens of media interviews to find candidates for the Hong Bao Media Savvy Awards, we see both good media appearances, and those where there is room for improvement. Like this one.

Four things we learnt from nominating local business leaders for the Hong Bao Media Savvy Awards 2018

Four things we learnt from nominating local business leaders for the Hong Bao Media Savvy Awards 2018

Blog posts   •   May 09, 2018 08:51 +08

As we get set to announce the winners of the first round ofthe Hong Bao Media Savvy Awards 2018, I thought it would be of value to share what we have learnt during the process of shortlisting candidates.

Appearing well in the media is part of our heritage

Appearing well in the media is part of our heritage

Blog posts   •   Apr 16, 2018 08:39 +08

It's auspicious to be good in media appearances. These two guests show why.

The real reason why Asian conference delegates don't ask questions during Q&A

The real reason why Asian conference delegates don't ask questions during Q&A

Blog posts   •   Apr 05, 2018 08:13 +08

The common conception is Asian conference goers don't ask questions. I see the problem elsewhere.

Cecily Ng: The right recipe for coffee with the boss

Cecily Ng: The right recipe for coffee with the boss

Blog posts   •   Mar 27, 2018 16:11 +08

With a dynamic vibe and confident energy in her interview, she gave the caffeine a miss at the end of CNA's "Coffee with the Boss" interview.

David Koh: Cybersecurity chief gives locked-down on-camera presentation

David Koh: Cybersecurity chief gives locked-down on-camera presentation

Blog posts   •   Mar 27, 2018 08:41 +08

CSA Chief David Koh shows 'em how it's done when you're asked to give a few comments to camera on the sidelines of a conference.

Ho Kwon Ping: no-nonsense media presence builds credibility

Ho Kwon Ping: no-nonsense media presence builds credibility

Blog posts   •   Mar 20, 2018 08:59 +08

Ho Kwon Ping's no-nonsense interview style builds credibility.

How to win at interviews, even if English isn't your first language

How to win at interviews, even if English isn't your first language

Blog posts   •   Mar 12, 2018 08:21 +08

APAC Realty's Jack Chua didn't let anything get in his way to demonstrate his expertise.

Candice Ong: the whys and hows of strong new media interviews

Candice Ong: the whys and hows of strong new media interviews

Blog posts   •   Mar 05, 2018 16:45 +08

Candice Ong communicates her points credibly, substantively and clearly, making her a worthy shortlisted candidate for the Hong Bao Media Savvy Awards 2018.

Elim Chew displays a high Sensitivity Quotient in her TEDxNTU presentation

Elim Chew displays a high Sensitivity Quotient in her TEDxNTU presentation

Blog posts   •   Mar 05, 2018 16:44 +08

Elim Chew's TEDx talk on Sensitivity Quotient (SQ) was not just well-delivered, and a worthy shortlisted candidate for the Hong Bao Media Savvy Awards 2018. The SQ concept itself underscores the need for strive for better communication.

Henry Chu: BreadTalk CEO on a roll in CNBC interview

Henry Chu: BreadTalk CEO on a roll in CNBC interview

Blog posts   •   Feb 26, 2018 08:15 +08

BreadTalk Group CEO Henry Chu serves up strong responses to difficult questions on live TV