News archive

22 August 2022 22:21

Abbas' holocaust comments in Berlin: How would you and your business leader reacted?

Comments about the holocaust by Palestinian President Mahmoud Abbas at a press conference in Berlin Wednesday have sparked an outcry – and raise the question how you as a Communications Director and your business leader should react if confronted by a similar situation.

19 August 2022 13:23

Abbas' Eklat im Kanzleramt: wie hätten Sie reagiert?

Der Eklat in Kanzler Olaf Scholz’ Pressekonferenz mit Mahmoud Abbas vergangenen Mittwoch konfrontiert uns im Kommunikationswesen mit zwei schwierigen Fragen: wie hätten Ihre Führungskräfte anstelle Scholz die Situation bewältigt? Und wie hätten Sie anstelle Regierungssprecher Hebestreit reagiert, wenn Sie die Pressekonferenz geleitet hätten?

25 July 2022 13:44

The Media Savvy Podcast Episode #4 - Three things to do when your reputation takes a hit

Listen to this episode of The Media Savvy Podcast as Mark Laudi breaks down the three things communications directors should do if their leaders find themselves in Jeff Ng’s position.

25 July 2022 13:35

We've launched “Lights! Camera! Action!” - a team building exercise where your staff produce a live webcast

Forget about wallowing in mud, climbing rope ladders or playing silly games that embarrass you and your colleagues. A live TV broadcast is a much more intelligent and engaging way to build team solidarity and resilience at an offsite for a team building exercise.

25 July 2022 12:55

Stage fright: I’m just not comfortable presenting to a crowd

One of the most common forms of stage fright is the fear of speaking to a crowd. Ironically, it's because you are so good with people.

19 May 2022 09:51

Stage fright: If my presentation isn't perfect, I don't want to give it at all

Some people have an extraordinary attitude for excellence. They relish the opportunity to push the envelope, to surpass standards, to do things better than ever before. This is clearly an awesome talent, and the world is better off for having people like this in it. But it is also a surprising source of stage fright, as Mark explains in this post.

25 April 2022 08:22

When interviews are interrupted by the publicist, what should you do?

Do publicists play a role in interviews, or should interviewees be expected to handle the entire interview by themselves?

22 April 2022 15:47

Stage fright: How to overcome your self-criticism and self-doubt

If you are like many people who suffer stage fright, your fear of public speaking is not the result of a critical audience. The criticism comes from within. Even if friends and colleagues cheer you on, it makes no difference. But this incessant self-doubt and self-criticism has its roots in a surprisingly positive aspect of their personality.

17 March 2022 08:00

Two press conferences - two different ways of steering clear of questions

Two press conferences over the past three weeks provide an interesting clue as to how to respond when you are asked questions you can't possibly be expected to answer.

15 February 2022 09:25

Stage fright: What to do if you can't think quick on your feet

The ability to respond quickly to questions from conference moderators, delegates, and journalists is certainly an asset. But most people are either flummoxed by a difficult question, or they shoot from the hip. Whatever your starting point, you can deal with the situation, as Mark explains in this post.

18 January 2022 09:22

Hong Bao Media introduces ContactsBook.Media

In the past, we have trained your spokespeople for media appearances. we are now offering to promote them to the media as well.

12 January 2022 16:45

VIDEO: Do more with your CliftonStrengths report

You've taken the CliftonStrengths assessment, you're convinced of its benefits. Now do more with it by learning to apply your talents to public speaking and playing to your strengths when taking part in media interviews.