Hong Bao Media

CMA Asia October 2025: Key Takeaways from AI marketing

2 October 2025 16:36

Experts at CMA Asia reveal why brands must adopt Generative Engine Optimization and performance branding to thrive in an AI-driven marketing era.

World News Day: BackgroundBriefing.news launch and Journalism faces AI disruption but experts say survival is certain

2 October 2025 13:46

🚨 Big News from World News Day 2025! 🚨26 September 2025, Friday - We officially launched BackgroundBriefing.news. A platform designed to help journalists and communicators thrive in the AI era.
During our panel discussion, industry leaders tackled the big question:“Can journalism survive AI disruption?”
Key takeaways from the session:✅ AI is changing how news is consumed—click-through rates

Experts at World News Day 2025 say AI won’t kill journalism. Survival hinges on augmentation, trust, and new licensing models

Hosting AAJA Youth Camp – 13 September 2025

2 September 2025 10:46

We’re excited to share that Hong Bao Media will be co-hosting the AAJA Youth Camp with the Asian American Journalists Association on Saturday, 13 September 2025, from 10:30 AM to 5:30 PM at our Integrated Communication Centre.

Hosting AAJA Youth Camp – 13 September 2025

Goh Choon Phong rises in interview about the recovery of SIA after the pandemic

28 June 2022 08:00

Coming off an unprecedented period of the pandemic in which the company lost two hundred billion dollars, or nine years of profit, CEO of SIA Goh Choon Phong talks about the way forward for the national carrier. Goh has numbers on hand and gives good replies to questions, which is why we are nominating him for the Media Savvy Awards 2022.