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How will Malaysia Airlines contribute to the growth of the business events industry in Malaysia?

Manmohan Singh, Head of MICE Corporate Sales at Malaysia Airlines discusses their entry into the business events segment and how they intend to work closely with MyCEB to form ''team Malaysia'' to bid for more business events to be held in Malaysia. Discounted tickets, he says will be part of their marketing tactics to attract people back to Malaysia.
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  • File format: .mp4
  • Length: 6:25

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