CMA Asia October 2025: Key Takeaways from AI marketing
Experts at CMA Asia reveal why brands must adopt Generative Engine Optimization and performance branding to thrive in an AI-driven marketing era.
Experts at CMA Asia reveal why brands must adopt Generative Engine Optimization and performance branding to thrive in an AI-driven marketing era.
We’re excited to share that Hong Bao Media will be co-hosting the AAJA Youth Camp with the Asian American Journalists Association on Saturday, 13 September 2025, from 10:30 AM to 5:30 PM at our Integrated Communication Centre.
Willie Keng, CEO and Founder of Dividend Titan, brings a steady, investor-first voice to financial commentary—making him a worthy nominee for the Hong Bao Media Savvy Awards.
In his analysis of Singapore REITs, Keng speaks directly to retail investors, balancing data-driven reasoning with relatable context. His commentary on sectors like data centers and retail malls is especially impactful, as
Jen-Ai Chua, Equity Research Analyst at Julius Baer, delivers a clear and measured analysis of the S-REITs sector—striking the perfect balance between technical depth and audience-friendly communication. Her thoughtful delivery and structured messaging make her an excellent nominee for the Hong Bao Media Savvy Awards.
In her commentary on the outlook for S-REITs post-2024, Chua presents her ana
Dr. Sanjeev Shanker rises to the challenge with a calm, commanding presence in his recent interview on emergency response—showing why he’s a prime candidate for the Hong Bao Media Savvy Awards 2025.
1. Clear, pragmatic messaging
He articulates precise guidelines like a seasoned educator, such as:
“If someone’s losing consciousness—they need immediate help. Don’t wait.”This direct “if–then
Christopher Tan’s interview showcases his outstanding ability to convey insights with concise eloquence and natural authority—making him a standout candidate for the Hong Bao Media Savvy Awards 2025.
What immediately strikes is how he speaks with purpose, which reflects confident engagement as he speaks from experience, opens a window into his thought process, and invites the audience to join h
Public speaking is one of the most common fears but it doesn’t have to be. At Hong Bao Media, we believe that everyone can transform their fear of public speaking into a confident, powerful stage presence.
As part of National Training Week (NTW), we’re offering a FREE course, StageFright to StageMight, facilitated by Mark Laudi, an award-winning former CNBC anchor with over 25 years of ex
Breaking Boundaries: Storytelling, Stagecraft, and Confidence.
Last night’s with the Asian Content Marketing Association was a fantastic success! With that we are happen to be their members too Hong Bao Media.
Attendees gathered at our TV studio for "Breaking Boundaries: Storytelling, Stagecraft, and Confidence."
We explored crafting compelling stories, building confidence, and commanding t
Podcasts have emerged as the platform for corporate storytelling, but they demand a distinct approach. We have held four workshops for podcasting skills, and these are five key points we hammer down.
The HBM studio recently hosted an event with Asia-Pacific Association of Communication Directors (APACD) titled "Deepfake: A Comms Person's Friend or Foe?".
My staff sheepishly forwarded me this video clip from the ABC-TV series "Utopia", but I wasn't offended at all. In fact, this clip highlights many things that are wrong with the traditional way of media training.
Media entrepreneur Ted Turner famously said, “Early to bed, early to rise, work like hell and advertise.” Personal brand building takes more time and effort than most busy professionals have. The problem for many subject matter experts is they can’t pursue it without some limitation. But how can you overcome these obstacles? READ more
Dione Song, CEO of Love, Bonito demonstrates her storytelling talent by using references and word choice to keep everything intriguing.
In an interview with The Peak Magazine, Song talks about her life experiences and the tough journey she had to take to become a successful entrepreneur, which is why we are nominating him for the Media Savvy Awards 2023.
We launched the Media Savvy Awards i
Hoor AlKhaja, Associate VP of International Operations at Dubai Economy and Tourism, is a charming orator who can keep the audience totally engaged.
In an interview with the Economy Middle East, Hoor AlKhaja makes punchy, concise, and confidence-inspiring statements about how the exhibition industry is shaping up in Dubai and the initiatives the country is taking towards sustainability, which i
Joseph Yeoh, Vice President at YTL Land and Development, has a remarkable talent for persuading and influencing audiences.
In an interview with CNBC, Joesph's extraordinary storytelling skills enable him to establish an appropriate narrative for the interview while keeping it brief, which is why we are nominating him for the Media Savvy Awards 2023.
If you know Joseph Yeoh, share this articl
If you are worried about losing your job to AI there is only one way you can come out on top: Be the best human you can. Rapidly advancing AI technology has already proven that its development is unstoppable. So we humans have two choices.
Jayesh Patel, CEO of Wio Bank, conveys his answers clearly and directly, and his tone and facial expressions further add meaning to the interview.
In an interview with Economy Middle East, Jayesh succinctly describes his company and growth objectives, which is why we are nominating him for the Media Savvy Awards 2023.
Watch and read below for our assessment.
We launched the Media Savvy Aw
Mr Goh Choon Phong, Chief Executive Officer of Singapore Airlines, is a pleasant interviewee and his communication skills are strong.
In an interview with The Strait Times, Mr Goh Choon Phong provides an excellent explanation of the recently launched free unlimited Wi-Fi services for KrisFlyer members while also providing an update on its paper service trial, which is why we are nominating him
Ali Abulhasan, Co-Founder and CEO of Tap Payments, can keep viewers engaged while conveying his message clearly and confidently.
In an interview with Economy Middle East, Ali describes his company’s business with a calm and composed mindset, which is why we are nominating him for the Media Savvy Awards 2023.
If you know Ali Abulhasan, share this article and congratulate him on being nominate
A strong corporate culture is probably more easily attained than you think. But unsurprisingly, communication is often what stands in the way. Insights from the Gallup@Work 2023 conference in Omaha/Nebraska last week.