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Media Savvy - Microsoft's Geoff Spencer gives key points on story-telling

Recent Sabre Award winner Geoff Spencer, Digital Content Editor at Microsoft Asia, speaks to Mark Laudi about the importance of story-telling. They address issues such as how to ensure your stories appeal, and finding the right talent to surface and write stories in your organisation. Please add your comments to the discussion below.
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Length:
8:13

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Mark Laudi

Mark Laudi

Press contact Managing Director (+65) 6223 2249

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