News archive

2020 Foresight: Can you prove your CEO didn’t say this?

28 October 2019 08:58

Read the headline again. Isn’t it crazy that in the 2020s your corporate communications team is going to have to grapple with such strange media enquiries. The apps to create such videos ​are already available. Worse, you are going to field calls from pranksters extorting ransoms in exchange for not releasing such videos.

Should corporate communications officers act as spokespeople in the media?

13 April 2018 06:21

This question came up in conversation with one of my clients recently. Where do you stand?

How to produce native videos for your LinkedIn Company Page

2 April 2018 14:38

LinkedIn has now rolled out video for businesses, which has big implications for corporate communications specialists and marketers.