IT'S TIME TO BE MEDIA SAVVY

Media Savvy Awards launches Trailblazer Elevator Pitch Award to encourage entrepreneurs and start-up founders to tell their business stories on camera

SINGAPORE/KUALA LUMPUR, 27 September 2022 – Media Savvy Awards 2022 has launched a new award category to put the spotlight on Small and Medium Size Enterprises (SMEs). The NEW Trailblazer Elevator Pitch Award seeks to encourage entrepreneurs and start-up founders to step in front of the camera and tell their audience why their business matters.

The Media Savvy Awards is convened by Hong Bao Media, a leading provider of media and communications services. The company was founded by ex-CNBC anchor Mark Laudi, who launched the awards in 2018 in Singapore and Malaysia to recognise business leaders for their media skills, and to showcase skilled and credible home-grown communicators.

2022 marks the fifth year of Media Savvy Awards, where 2021 winners who had clinched the awards include Lyn Lee, Founder of Awfully Chocolate (Best Online Interview, Singapore), Chang Wen Lai, CEO of Ninja Van (Best Broadcast Interview, Singapore), and Tony Fernandes, CEO, AirAsia Group (Best Webcast Presentation, Malaysia).

“We want business owners and start-up founders to harness their media skills and record a compelling pitch. Taking the first step to explain to your stakeholders about your vision is crucial as transparency is key to building trust in business. By effectively sharing why you and your business matters and what your competitive advantage is, you are demonstrating your leadership skills which will help you capture the attention of potential investors, clients or customers. We started Media Savvy Awards to recognise the efforts of homegrown business leaders who have made an impact in interviews and other new media platforms. This new award continues to encourage more individuals to step up in front of the camera to represent their company,” said Mark Laudi, CEO and convener of Media Savvy Awards.

To help anyone get started on capturing the essence of their business value proposition, Media Savvy Award has an elevator pitch script auto-generator that allows entrepreneurs or start-up founders to create their own 1-minute business video easily. To participate in Media Savvy Awards, anyone can publish their business introduction video online. Tag #TrailblazerPitch, #BeMediaSavvy, #SGBeMediaSavvy / #MYBeMediaSavvy.

Nominations are now open at www.mediasavvyawards.com until October 16, 2022. for the Hong Bao Media Savvy Awards.

Entries are now open for:

• Trailblazer Elevator Pitch, for entrepreneurs or start-up founders who have succinctly introduced their company, product or service in a one-minute video presentation
• Best Broadcast Interview, for interviews first carried on traditional radio and television stations;
• Best Online Interview, for interviews posted on the websites and channels of online-only and traditional print publications;
• Best Live Webcast/Hybrid Event Presentation, for business leaders that have showcased excellent presentation styles using video conference platforms for any virtual or hybrid business events. This includes but is not limited to webinars, conference presentations, international communications, and Annual General Meetings (AGMs).

Media Savvy Awards publishes articles and videos covering tips for better communications and its team of judges share their perspectives and tips on how to be cogent public speakers and communicators through their “Judges Speak” videos. Hong Bao Media Savvy Awards is supported by the Asia Pacific Association of Communications Directors (APACD), and Public Relations and Communications Association (PRCA) whose members participate as judges. Please see here for Media Savvy Awards 2022 ten appointed judges.

For media queries, please contact

Florence Ang

Florence@mediasavvyawards.com
+65 96911404

About Hong Bao Media

Founded by ex-CNBC anchor Mark Laudi, Hong Bao Media is a leading provider of media and communications services. The Media Savvy awards was convened in 2018 in Singapore and Malaysia to recognise business leaders for their media skills, and puts the spotlight on skilled home-grown communicators, with the aim to inspire others to step forward in front of the camera to represent their company or brand.

Hong Bao Media provides media solutions and training facilities for corporate and government clients in the Asia Pacific and Middle East. The firm operate two integrated communications facilities, one in Singapore's Central Business District and another in Kuala Lumpur's Central Business District. These consist of green screen television studios for on-camera recordings and webcasts, adjoining training facilities for small groups of senior executives.
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