CMA Asia October 2025: Key Takeaways from AI marketing
Experts at CMA Asia reveal why brands must adopt Generative Engine Optimization and performance branding to thrive in an AI-driven marketing era.
Experts at CMA Asia reveal why brands must adopt Generative Engine Optimization and performance branding to thrive in an AI-driven marketing era.
🚨 Big News from World News Day 2025! 🚨26 September 2025, Friday - We officially launched BackgroundBriefing.news. A platform designed to help journalists and communicators thrive in the AI era.
During our panel discussion, industry leaders tackled the big question:“Can journalism survive AI disruption?”
Key takeaways from the session:✅ AI is changing how news is consumed—click-through rates
We’re excited to share that Hong Bao Media will be co-hosting the AAJA Youth Camp with the Asian American Journalists Association on Saturday, 13 September 2025, from 10:30 AM to 5:30 PM at our Integrated Communication Centre.
In a world grappling with sustainability challenges, Willie Ng, Founder & Executive Director of Global Cerah, is showing how purpose-driven leadership can create lasting impact.
What makes Willie a compelling candidate for the Hong Bao Media Savvy Awards is his ability to communicate complex sustainability solutions in a way that resonates with both industry stakeholders and the public.
Royston Yang, Portfolio Manager at The Smart Investor, delivers a masterclass in accessible financial education—making him an excellent nominee for the Hong Bao Media Savvy Awards.
In a recent interview, Royston demystifies the power of dividend investing using a simple, relatable example.
Without jargon or complexity, he walks the audience through how consistent investing and reinvesting di
Willie Keng, CEO and Founder of Dividend Titan, brings a steady, investor-first voice to financial commentary—making him a worthy nominee for the Hong Bao Media Savvy Awards.
In his analysis of Singapore REITs, Keng speaks directly to retail investors, balancing data-driven reasoning with relatable context. His commentary on sectors like data centers and retail malls is especially impactful, as
Jen-Ai Chua, Equity Research Analyst at Julius Baer, delivers a clear and measured analysis of the S-REITs sector—striking the perfect balance between technical depth and audience-friendly communication. Her thoughtful delivery and structured messaging make her an excellent nominee for the Hong Bao Media Savvy Awards.
In her commentary on the outlook for S-REITs post-2024, Chua presents her ana
Dr. Sanjeev Shanker rises to the challenge with a calm, commanding presence in his recent interview on emergency response—showing why he’s a prime candidate for the Hong Bao Media Savvy Awards 2025.
1. Clear, pragmatic messaging
He articulates precise guidelines like a seasoned educator, such as:
“If someone’s losing consciousness—they need immediate help. Don’t wait.”This direct “if–then
Christopher Tan’s interview showcases his outstanding ability to convey insights with concise eloquence and natural authority—making him a standout candidate for the Hong Bao Media Savvy Awards 2025.
What immediately strikes is how he speaks with purpose, which reflects confident engagement as he speaks from experience, opens a window into his thought process, and invites the audience to join h
Ivan Ong’s confident on-camera presence and concise delivery make him a compelling nominee for the Hong Bao Media Savvy Awards 2025.
In a recent interview, he demonstrates a strong ability to simplify complex ideas while maintaining audience engagement—a hallmark of media-savvy leadership.
What sets Ivan apart is his ability to make every word count which reflects his clear thinking and abil
FOR IMMEDIATE RELEASE
Nominations now open for Media Savvy Awards
SINGAPORE/MALAYSIA - Nominations are now open for the 8th annual Media Savvy Awards, to find the best media spokespeople in Singapore and Malaysia.
Business leaders or their corporate communications or PR specialists can nominate for free for four categories:
Best Broadcast Interview
Best Online Interview
Best Live Webc
Public speaking is one of the most common fears but it doesn’t have to be. At Hong Bao Media, we believe that everyone can transform their fear of public speaking into a confident, powerful stage presence.
As part of National Training Week (NTW), we’re offering a FREE course, StageFright to StageMight, facilitated by Mark Laudi, an award-winning former CNBC anchor with over 25 years of ex
SINGAPORE, Monday, December 31st, 2024 – A CEO, a national tourism leader, and a top energy executive have triumphed at the 2024 Media Savvy Awards, celebrating exceptional public speaking talent in Singapore and Malaysia.
The winners were:
Petronas CEO, Tan Sri Tengku Muhammad Taufik, won Best Broadcast (Malaysia) for his interview with Bursa Malaysia, while Singapore Tourism
Breaking Boundaries: Storytelling, Stagecraft, and Confidence.
Last night’s with the Asian Content Marketing Association was a fantastic success! With that we are happen to be their members too Hong Bao Media.
Attendees gathered at our TV studio for "Breaking Boundaries: Storytelling, Stagecraft, and Confidence."
We explored crafting compelling stories, building confidence, and commanding t
SIAS 25th Anniversary
We’re honoured to once again be part of SIAS’s milestone celebration. This time for their 25th Anniversary, having previously collaborated on their 20th.This silver jubilee marks 25 years of championing investor empowerment, driving innovation, and embracing a future-focused vision for growth.
For this special occasion, SIAS is spotlighting three key themes that reflect
New descriptions of the world's current state-of-being came from the HR Dynamics Forum 2024 last week, which I attended as many of our clients are not just comms directors but HROs and Learning & Development directors. READ below for a quick summary of what these terms mean, and why we in comms need to be aware of them.
Podcasts have emerged as the platform for corporate storytelling, but they demand a distinct approach. We have held four workshops for podcasting skills, and these are five key points we hammer down.
I’m thrilled to be announcing the launch of my book "Play to your Strengths when Presenting".
Published by Marshall Cavendish, it is an essential part of all our coaching and training workshops booked from this month.
This book is a culmination of my almost five years as a Gallup-certified Advanced CliftonStrengths® coach, which has proved such an important part of our workshops.
We are
Following our deepfakes event we put together these ten protocols and action points:
1. Immediate Incident Reporting and Assessment
- Action: Establish a protocol for immediate reporting of suspected deep fake incidents to a designated response team.
- Guideline: Train employees to recognize potential deep fakes and encourage prompt reporting. The response team should
The HBM studio recently hosted an event with Asia-Pacific Association of Communication Directors (APACD) titled "Deepfake: A Comms Person's Friend or Foe?".