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  • Six problems to avoid when renting a video studio

    You are getting ready for an important corporate video shoot. You’ve booked your senior corporate spokespeople, prepared scripts and arranged camera crew and a studio. But the shoot kicks off badly when members of your senior leadership team arrive twenty minutes late because the studio is so far out of town. Studio rental is always a trade-off between price and the quality.

  • Vishal Harnal is cool despite a funding winter

    Vishal Harna of 500 Global cuts a confident and articulate presence on his interview with CNBC, which is why we are nominating him for the Media Savvy Awards 2023.

  • Stage fright: What to do if you can't think quick on your feet

    The ability to respond quickly to questions from conference moderators, delegates, and journalists is certainly an asset. But most people are either flummoxed by a difficult question, or they shoot from the hip. Whatever your starting point, you can deal with the situation, as Mark explains in this post.

  • How to overcome three problems unique to hybrid events

    Hybrid events are not just a matter of throwing together all the aspects of physical and virtual events into one. As a presenter, here are three critical learnings you must get your head around.

  • How to apply the principles of TV news presentation to make video conferences engaging and productive

    ​It’s time to get serious about how you appear in video conferences and live webcasts. They’re here to stay, even after COVID-related lockdowns end – yet I’m still hearing them described as boring, disengaged, ineffective and waste of time. Phrases like “screen fatigue”, “technical difficulties” and “you’re on mute” have entered our global consciousness. So, we've done something about it.

  • The next big trend in content marketing: Going live

    It's ten years since marketers took to content marketing in a big way, producing credible, thought-leading video content to engage their current and prospective customers, and to drive sales. Now, another trend is ready for the big time: live video webcasts.

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