News archive

How to apply the principles of TV news presentation to make video conferences engaging and productive

10 January 2021 14:12

​It’s time to get serious about how you appear in video conferences and live webcasts. They’re here to stay, even after COVID-related lockdowns end – yet I’m still hearing them described as boring, disengaged, ineffective and waste of time. Phrases like “screen fatigue”, “technical difficulties” and “you’re on mute” have entered our global consciousness. So, we've done something about it.

What is the difference between live webcasts and video conferences?

17 April 2020 09:00

As many of our clients are switching their communications focus online, one of the questions I frequently get is, can you use Zoom or Microsoft Teams to do a webcast? And what is the difference between live webcasts and video conferences, anyway? Answers here.

2020 Foresight: Climate change will force companies to switch to live webcasts

21 October 2019 08:56

Climate change is forcing organisations to rethink how they do business. Instead of sending their executives on overseas trips, companies will be “​flight shamed”. But business must go on, so many will turn to live webcasting. But are you ready to get in front of the camera?