HBM's Mark Laudi joins council of the Marketing Institute of Singapore
I have joined the council of the Marketing Institute of Singapore (MIS) at its 42nd Annual General Meeting at the Carlton Hotel last night (March 31).
Since leaving CNBC I have focused largely on helping companies and individuals in marketing themselves, through media and presentation skills coaching, and content marketing.
The changes in the media industry have not just impacted the production of editorial content, but obviously also how products and services are marketed.
The Institute is undergoing significant changes both in the marketing, as well as training landscapes, and my first contribution will be to listen to members and assess the opportunities where the Institute can add most value.