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Categories: executive presence

How to measure training courses to ensure you get value for money

How to measure training courses to ensure you get value for money

We are building out the metrics of our media and communication coaching courses. But media training is inherently difficult to measure. Spokespeople are often judged by whether they can, or cannot, present well in the media. Plus, some media appearances are invariably better than others. We are tackling this in five ways. We are tackling this in three ways. Read the full story below.

Shi Xu's hand gestures help reinforce the key message in the interview

Shi Xu's hand gestures help reinforce the key message in the interview

Dr. Shi Xu, Founder & Chairman of NanoFilm Technologies International, is a confident interviewee and an effective communicator.
Shi Xu offers an amazing explanation about his company while also skillfully using body language in an interview with CNBC International, which is why we are proposing him for the Media Savvy Awards 2023.
Watch and read below for our assessment.
We launched

Vishal Harnal is cool despite a funding winter

Vishal Harnal is cool despite a funding winter

Vishal Harna of 500 Global cuts a confident and articulate presence on his interview with CNBC, which is why we are nominating him for the Media Savvy Awards 2023.

Stage fright: I never feel like I have prepared enough

Stage fright: I never feel like I have prepared enough

If you have a fear of being underprepared that you start to get the shivers, break out in sweaty palms or your heart starts pounding, you might be surprised about the cause - and its solution.

Looking back on the last five years, the media landscape in 2018 looks antiquated by today's standards

Five media skills lessons in five years of Media Savvy Awards

It’s hard to believe five years have passed since we convened the Media Savvy Awards, but each of those years brought fundamental changes to the media. As the deadline for the 2022 Awards looms, it’s an opportune moment to take in the key themes in the evolution of the media landscape and the role of spokespeople, and the consequent evolution of the Award categories.

Simon Cheong exhibits the building blocks for a successful interview

Simon Cheong exhibits the building blocks for a successful interview

Simon Cheong, CEO of luxury property developer SC Global, is a personable interviewee who is also a good explainer. In an interview with CNBC’s Christine Tan, Simon Cheong talks about the property market and explains the industry well, which is why we are nominating him for the Media Savvy Awards 2022.

Goh Choon Phong rises in interview about the recovery of SIA after the pandemic

Goh Choon Phong rises in interview about the recovery of SIA after the pandemic

Coming off an unprecedented period of the pandemic in which the company lost two hundred billion dollars, or nine years of profit, CEO of SIA Goh Choon Phong talks about the way forward for the national carrier. Goh has numbers on hand and gives good replies to questions, which is why we are nominating him for the Media Savvy Awards 2022.

Stage fright: If my presentation isn't perfect, I don't want to give it at all

Stage fright: If my presentation isn't perfect, I don't want to give it at all

Some people have an extraordinary attitude for excellence. They relish the opportunity to push the envelope, to surpass standards, to do things better than ever before. This is clearly an awesome talent, and the world is better off for having people like this in it. But it is also a surprising source of stage fright, as Mark explains in this post.

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Your Integrated Communications partner for contemporary media and business communications services.

A new generation of communications services for a new era of communications.
1. We mentor senior business leaders in traditional and new media skills.
2. We produce LIVE and recorded video news programs to meet sophisticated business communications needs.

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