Blog posts • Mar 20, 2019 08:22 +08
A surprising number of media training participants have asked me why they can't just speak their minds like Donald Trump. They admire his courage to say what he thinks. But while I have some sympathy with the motivation, it does not follow that you should follow Trump's example. Here are six reasons why.
Blog posts • Nov 29, 2018 15:14 +08
It's ten years since marketers took to content marketing in a big way, producing credible, thought-leading video content to engage their current and prospective customers, and to drive sales. Now, another trend is ready for the big time: live video webcasts.
Blog posts • Nov 26, 2018 01:03 +08
No matter how you turn it, Brexit is just a shambles, irrespective of the EU signing off on the separation agreement. Mark Laudi offers candid opinions on this and other news of the day in Jason Dasey's weekly wrap up of the major stories on MONEY FM 89.3.
Blog posts • Sep 06, 2018 07:31 +08
All event managers can relate to the scenario: you've organised a seminar or conference, but between 30% and 50% of registered delegates don't show up. I'm gathering the best ideas to solve this problem. Here are some of my own to get you started.
Four things we learnt from nominating local business leaders for the Hong Bao Media Savvy Awards 2018
Blog posts • May 09, 2018 08:51 +08
As we get set to announce the winners of the first round ofthe Hong Bao Media Savvy Awards 2018, I thought it would be of value to share what we have learnt during the process of shortlisting candidates.
Blog posts • May 03, 2018 08:36 +08
We wrap up this round of the Hong Bao Media Savvy Awards 2018 with our final shortlisted candidate: Derrick Yap, CEO of PBA Group, whose confident appearance on Money FM 89.3 was a solid effort in a radio interview.
Blog posts • Mar 27, 2018 08:41 +08
CSA Chief David Koh shows 'em how it's done when you're asked to give a few comments to camera on the sidelines of a conference.
Blog posts • Mar 05, 2018 16:45 +08
Candice Ong communicates her points credibly, substantively and clearly, making her a worthy shortlisted candidate for the Hong Bao Media Savvy Awards 2018.
Blog posts • Jan 22, 2018 09:27 +08
The answer to this question should be obvious, but if you find yourself saying no, maybe you should explore new options.
Blog posts • Nov 09, 2016 20:55 +08
By winning the US presidency, Donald Trump has clearly recorded a measure of success through the way he communicated with voters. Senior business leaders ignore this at their peril (just ask Hillary Clinton). We draw lessons from Trump's surprising election victory.