Blog posts • Nov 29, 2018 15:14 +08
It's ten years since marketers took to content marketing in a big way, producing credible, thought-leading video content to engage their current and prospective customers, and to drive sales. Now, another trend is ready for the big time: live video webcasts.
Blog posts • Mar 12, 2018 08:21 +08
APAC Realty's Jack Chua didn't let anything get in his way to demonstrate his expertise.
Blog posts • Mar 05, 2018 16:45 +08
Candice Ong communicates her points credibly, substantively and clearly, making her a worthy shortlisted candidate for the Hong Bao Media Savvy Awards 2018.
Blog posts • Feb 26, 2018 08:15 +08
Small & Medium Enterprises are by definition small, but ASME President Kurt Wee demonstrates in a TV interview that that shouldn't stop you from appearing competently in media interviews. As a role model for the 214,000 SMEs in Singapore, his post-budget interview is a very worthwhile shortlisted candidate for the Hong Bao Media Savvy Awards 2018.
Blog posts • Feb 20, 2018 18:35 +08
Singapore Trade & Industry Minister S Iswaran strikes a balance between responding credibly to difficult questions and selling the just-announced Budget 2018.
Blog posts • Jan 22, 2018 09:27 +08
The answer to this question should be obvious, but if you find yourself saying no, maybe you should explore new options.